Richard Wiley and
Jack Dumas View-Master® Original Ad Art and
Richard Wiley's daughter Linda recently shared
some original photos that were used by her father
to illustrate some View-Master® advertisements.
Linda wrote in the View-Master Collectors group
saying, " My interest in View-Master®
stems from the fact that my father was a commercial
illustrator and did a number of jobs for them
in the 1950s. I have scans of his VM ads and promotional
pieces that Id be happy to share if you
would be interested in seeing them."
"Our connection started a bit earlier than
his work for them," Linda continued, "When
my mother (not yet married to dad) worked in the
same studio as him and served as the model for
this piece done by another one of the other artists
who was an army buddy and good friend of dads,
Jack Dumas, who worked there too, at Associated
Desigeners in Portland, OR. This is from 1946
when she was 21.
For this 1949 Christmas advertisement, Linda's
cousin Tracey is the model.
"Here is my father, Richard Wiley's, rough
pencil of the illustration that's on the cover
of Wolfgang Sell and Mary Ann Sell's book View-Master®
Memories. Year unknown, but looks like early-mid
1950s to me." This flying reel family image
was also used for advertising and on display posters.
"My father, Richard Wileys, illustration
for View-Master® circa 1953. One of
the models is my mom, Lois."
Original View-Master® Personal camera
illustration by Richard Wiley from 1953 and an
ad where it was used to promote the camera.
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